Collage of participants of City Branding Workshop
Collage of participants of City Branding Workshop ©

British Council

All around the world, creative industries have become an important and growing part of the global economy, operating at the interface of culture, business and technology.

The British Council partners with Indonesia’s creative industries and government stakeholders to share the UK’s experience and practice within the creative economic sectors. Our programmes in Indonesia aim to strengthen creative entrepreneurship and global competitiveness. 

Our key activities in Indonesia include:

  • Creative Economy Memorandum of Understanding (MoU): In November 2012 the Indonesian Tourism and Creative Economy Ministry and UK Ministry of Culture, Communications and Creative Industries agreed to cooperate to increase the capacity of human resources as well as to jointly conduct various trainings and studies on creative fields such as music, film, fashion, architecture, design, cuisine and others. The (MoU) was followed up by Indonesia’s Tourism and Creative Economy Ministry and the British Council, who will form a working group to formulate programmes and events to put the agreement into practice.

Success Story:

  • International Young Creative Entrepreneur of The Year Awards (IYCEY): We partnered with the global creative industries to identify sector champions, acted as catalyst for their professional developments and facilitate future partnerships with the UK. Our IYCEY awards offered 10 international champions each year the chance to attend creative showcases, meet industry leaders, and compete for project grants in the UK. Indonesia was the only country worldwide invited to compete for all four of the IYCEY awards in music, design, film, and fashion.

Capacity Building


ELEVATE aims to build a global community of creative problem-solvers, who will meet practical challenges with innovative solutions.

Creative Cities Research

Findings from the research will be shared publicly and can be used as evidence-informed policy recommendations and action programmes for the government.

Yogyakarta City Branding and Festival Management Programme

British Council encourages innovations in Indonesia Arts and Culture Promotion through Yogyakarta City Branding & Festival Management programme

More information

Find out more about the British Council’s work in Creative Economy to support our network of creative entrepreneurs, cultural leaders and policy makers and opportunities to get involved.

See also