Program pengembangan keterampilan berbisnis yang diselenggarakan atas kerjasama dengan Jakarta Fashion Week, Centre for Fashion Enterprise, dan Kementerian Pariwisata dan Ekonomi Kreatif
Monday 03 February 2014 - 00:00 to Friday 07 February 2014 - 00:00
Femina Building, Kuningan, South Jakarta

The Market Entry programme is one of the programme series from the Indonesia Fashion Forward (IFF) Programme. This is a business skill development programme with Jakarta Fashion Week (JFW), Centre for Fashion Enterprise (CFE), and the Ministry of Tourism & Creative Economy.

Kick-started in 2012, the three year Indonesia Fashion Forward programme involves an intensive pioneering programme to nurture and develop a selected group of Indonesian young and upcoming fashion designers every year, with the goal to prepare them to compete in the international fashion stage and showcase their work in the prestigious fashion weeks with the likes of London Fashion Week.

This year, there will be 10 – 12 local emerging fashion designers selected as the Third Batch of IFF designers. On 3 – 8 February 2014, Toby Meadows and Sanjeev Davidson, the CFE experts, will be visiting Indonesia to deliver trainings and workshops.


About the Experts

Toby Meadows (

A Fashion Design Market Entry Expert (TNM Consulting Ltd), he is the international best-selling author of ‘How to Set up & Run a Fashion Label’ currently translated into 6 different languages. He is the founder and Director of Three’s Company Creative Consultancy, a collective of fashion professionals providing creative and business services to the fashion industry, as well as a Director of the London based cult womenswear designer label Belle & Bunty.

Toby has worked with some of the world’s largest and most recognizable fashion business from high street giants, Gap, Zara, Topshop to high-end designer labels, Ralph Lauren, Gucci, Christian Dior, Alexander McQueen and Vivienne Westwood to name merely a few.


Sanjeev Davidson

Sanjeev is one of the UK’s leading Brand consultants for fashion retailers and is currently Head of Design for the British brand Hackett. Over the years he has worked for a number of leading retailers helping to develop their businesses.  Recent clients have included Harrods, Firetrap, Ben Sherman, Pepe Jeans, Aston Martin Racing, Nike, Reebok, and True Religion. Sanjeev also writes and delivers courses both in the UK and internationally, focusing on Creative Brand Management, and Branding and Marketing For the Fashion Industry.